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ATHENAPowerLink® is a business mentoring program

The ATHENAPowerLink® program is a business mentoring program designed to increase the growth and profitability of women owned businesses.

Although the number of women owned businesses has been growing fast and furiously for some time, the growth rate for women business owners is slower than that of their male counterparts. ATHENAPowerLink® strives to help women business owners navigate hurdles and barriers to growth such as achieving access to new networks, mentors, best business practices, staff/employee management issues, etc. previously unavailable to them.

The premise is simple – a panel of expert volunteers advises a woman business owner on important issues specific to her business with the goal of increasing the development and success of her business. The program “links” a woman business owner with an Advisory Panel, recruited from their local community, to work with her at no cost for one year.