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ATHENAPowerLink-Application-2017 (PDF document)

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The ATHENAPowerLink® NAWBO® Delaware Valley program is a business mentoring program designed to increase the growth and profitability of women owned businesses.

Although the number of women owned businesses has been growing fast and furiously for some time, the growth rate for women business owners is slower than that of their male counterparts. ATHENAPowerLink® strives to help women business owners navigate hurdles and barriers to growth such as achieving access to new networks, mentors, best business practices, staff/employee management issues, etc. previously unavailable to them.

The premise is simple – a panel of expert volunteers advises a woman business owner on important issues specific to her business with the goal of increasing the development and success of her business. The program “links” a woman business owner with an Advisory Panel, recruited from their local community, to work with her at no cost for one year.

The mission of ATHENAPowerLink® is to increase the growth and profitability of women-owned businesses. ATHENAPowerLink® promotes the overall mission of ATHENA International® in supporting, developing and honoring women leaders, inspiring women to achieve their full potential and creating balance in leadership worldwide.

We would like to strongly encourage you to consider applying if you are interested in receiving expert advice and invaluable insight on growing your business enterprise.


ATHENAPowerLink® provides professional advisory panels to women-owned businesses to assist in business growth. Each advisory panel is tailored to the specific needs of the company as defined by the business plan, goals and objectives of the enterprise. The panel’s goal is to ultimately help women-owned businesses learn how to network better, access capital and implement best practices. In northwest Pennsylvania, the program is offered to women-owned businesses in Erie and Crawford Counties by the Erie ATHENAPowerLink® Governing Body through ATHENA International®.

What Does ATHENAPowerLink® Provide?

  • Advisory panels, consisting of business professionals, tailored to the specific needs of your company.
  • A one-year commitment to assist your business through a series of quarterly meetings.
  • Professionals from business areas such as accounting, law, marketing, finance, human resources, and technology.
  • Advice that is not binding. You may accept or reject the suggestions made.

 What are the Business Owner’s Responsibilities?

  • A willingness to accept the advice of the professionals on the advisory panel.
  • A business plan or executive summary on the current status of your business and a description of your company’s problems requiring assistance.
  • An agreement to disclose appropriate business-related material including, but not limited to, financial statements and company literature.

A governing body of community business leaders will select ATHENAPowerLink® businesses on a rolling basis. Companies are chosen based on their potential to effectively utilize an advisory panel and ATHENAPowerLink® ability to assist the company’s growth.

What are the Application Criteria for Becoming an ATHENAPowerLink® Business?

  • Business must be at least 51% owned and actively managed by a woman
  • Minimum of two (2) years in operation
  • Minimum of two (2) full-time employees (including the owner, one employee can be a full-time 1099)
  • Annual revenues of at least $250,000 for retail or manufacturing business
  • Annual revenues of at least $100,000 for service businesses
  • Clearly defined company objectives/goals with explicit reasons for seeking ATHENAPowerLink® assistance in meeting those objectives and goals

Cost to Participate (determined by applicant’s annual revenue)

  • $600 for applicants with less than $500,000 in annual revenue
  • $1000 for applicants of between $500,000 and $1 million
  • $1500 for applicants over $1 million